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Case Study- Team Cleaning Experts
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Overview
Team Cleaning Experts is a mold remediation company offering comprehensive solutions for residential and commercial properties across India.
Company Background
Established in 2008, Team Cleaning Experts has steadily grown to become a leader in mold remediation services. The company was founded by Mr. Nanda Kumar, who recognized the increasing need for professional mold removal and remediation services in response to rising awareness of health risks associated with mold infestations.
The Challenge
Team Cleaning Experts had a well-established reputation in their local market but were struggling to translate their expertise into a strong online presence. Their website was not ranking well on search engines for relevant keywords related to mold remediation services. As a result, they were missing out on a substantial portion of potential customers who were actively searching for their services online.
Objectives
- 1. Increase the online visibility of a website on search engines.
- 2. Improve organic search rankings for keywords related to mold remediation services.
- 3. Drive organic traffic to the website.
- 4. Attract potential customers in Bangalore actively searching for mold remediation services.
CodeRenowned's Solution
CodeRenowned conducted a comprehensive audit on the business target audience, consumer search behavior, keywords, and website.
Website: We have redesigned their website from WordPress to HTML & CSS to increase its loading speed and enhance its look.
Keyword Research: With comprehensive keyword research, we have identified high-value keywords related to mold remediation services. We have optimized those keywords on-page and effectively used for off-page as well.
Content: We have updated the website with fresh content and FAQ to address common questions and concerns of potential customers.
On-Page Optimization: CodeRenowned implemented unique on-page SEO techniques to improve the Team Cleaning Expert website content, meta tags, and URL structures. It included optimizing title tags, meta descriptions, and header tags for target keywords.
Technical SEO: The technical aspects of the website were optimized to enhance user experience and search engine crawlability. This included improving site speed, mobile-friendliness, and addressing technical issues.
Link Building: We implemented a white-hat link-building strategy to acquire high-quality backlinks from authoritative websites in the home improvement and mold remediation niche. This helped improve the website’s domain authority and ranking with strong positioning.
Results
CodeRenowned Strategic SEO implementation led to significant improvements in Team Cleaning Experts’ online visibility and organic search rankings
1. Targeted Keyword Ranking: The website achieved top positions in search engine rankings for several key terms related to mold remediation services in Bangalore and Mumbai.
2. Organic Traffic: Organic traffic to the website increased by more than 150% within the first four months of the SEO campaign.
3. Conversion Rate: The website conversion rate improved significantly resulting in achieving higher number of inquiries and service bookings.
Conclusion
CodeRenowned SEO services improved Team Cleaning Experts’ online presence and driving significant business growth. By targeting the right keywords, optimizing on-page elements, and implementing a robust content and link-building strategy, CodeRenowned helped Team Cleaning Experts connect with their target audience effectively. This case study highlights the potential impact of professional SEO services in transforming a local business’s online visibility and overall success.